Social Media Series

Social Media Series are a great way to increase engagement and conversion rates.

Are you a die hard Marvel fan? or maybe a Harry Potter fan? Similarly to how a movie or TV series gets you hooked into a story line and increases your likelihood of returning for more, series run on social media can have the same effect.

Happiness is...watching just one more episode of your favourite series till you can barley keep your eyes open.

Whether it's promoting an educational series or a podcast series, there are many ways in which you can incorporate a story into a social campaign to entice your followers to hit that follow and notification button.

Podcast Series

Educational Series

An educational series in partnership with the WHO Antimicrobial Resistance Week Campaign.

Story Highlights

Story Highlights on Instagram are another great way to tell a story. When a user clicks through to your account after a post sparked interest, you have a short window to give them the information required to determine if they want to learn more or not. Story Highlights are front and centre and should be purpose-driven to drive strong results.

Check out the way in which the 'Story Highlight' has been utilized for FAQs.

Check out the way in which the 'Story Highlight' has been utilized for a 'Meet the team.'

To view more of our social media series portfolio, contact skelln@studiointhe6ix.com.